Joan Ifland

Joan Ifland: "A lover of food addicts"

    Joan Ifland and I got together virtually last month for an informative conversation, and I posted the unedited video version in early August. This is the edited-text version; Joan got to see and approve the edits.
    Joan and I met at least 10 years ago at a conference she organized in Houston for food addiction professionals. One of Joan’s first claims to fame is being the lead author of the first academically published description of food addiction in humans. She later founded Victory Meals, which makes and distributes healthy, unprocessed food meals and other products and she operates a several-thousand-member private group on Facebook helping those who struggle with food addiction. 

Joan Ifland, food-addiction pioneer

Born when and where? "Beaver Falls, Pa., Oct. 25, 1951."
Where do you live now? "Cincinnati, Ohio."
Family circumstance "My oldest daughter is expecting a son in December, so we just have her in our prayers and thoughts, and I have a younger daughter. My older daughter, Claire, works for Kindle in London and my younger daughter, Camille, is a doctor working in Seattle and I am divorced."
An early influence on you outside your immediate family. "Kay Sheppard (her website | her 10 Words or Less interview). Kay Sheppard is my hero."
Saya little bit more about that, please. "Well, she saved my life. In 1996 I picked up her book. I eliminated sugars and flours from my food plan. I joined a support group and my life changed radically. And that's how I got into this field."
What did you want to be when you grow up? "A vet."
How long did that last? "Not very long. By the time I was actually in school I was taking economics, political science. I took my MBA and I wanted to be like my dad. He was a corporate scientist and I wanted to be like him."
How can someone be addicted to food? Don’t you need food to survive? "There are two kinds of food, just like there are two kinds of beverages, alcoholic, non-alcoholic, and then in the food realm, addictive, non-addictive."


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