John Rossi: "Design is not drawing..."
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After a brief hiatus, another in a series of miniprofiles of sustainability-minded people who are working to reduce humankind’s footprint on the planet. They're "mini" not only because they're short, but because all the questions are 10 words or less, and the answers are requested to match. I met today's subject while writing about a green, urban in-fill property in Lawrence, Mass., and later hired him to help us plan an expansion at our house.
JOHN ROSSI, 42, of Newburyport, Mass.
Principal, Barendsen Rossi Collaborative, which does architecture, design, and industrial design
Why do you do this work? "Because I love solving problems."
Green epiphany: "In college, we read Rachel Carson's "Silent Spring," and I realized at one point, 'oh my, this was written 30-40 years ago, and how much worse could it be now?' I’ve realized since that it isn’t all doom and gloomy, that there really is an opportunity here."
A sustainability practice you’ve taken on: "Raising kids who appreciate the earth and want to take care of it."
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