I'm not sure what to think of it, but worth noting: Disney "Magic of Healthy Living" page promotes movement, healthy snacks, and other wholesome activity.
Meanwhile, I'm sitting at Starbucks next to a mom, her infant, and her 2- or 3-year old. The older girl got a cup of whipped cream (!), and her mom just commented, "wow, that's a lot of whipped cream, even though you've made a good dent in it!" She's also stirrer-feeding the cream to her baby while pouring down a hot chocolate generously topped with her own whip.
Maybe she ought be checking out the Disney site. (Thanks, NYT obesity blog.)