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Aman Singh: "Hardcore lessons of sustainability like nothing before"

Welcome to another episode of “10 Words or Less,” in which I ask brief questions of interesting people and ask brief answers in return. Today’s guest is vice president for business and social purpose at the PR behemoth Edelman, but has written for GreenBiz, Forbes, and the Wall Street Journal on CSR and sustainability issues for years. Remember, “10 Words” is an ethic, not a limit, so to those of you at home, please, no counting. If you think it’s so easy, let’s see you do it on the fly.

Aman Singh, vice president at Edelman PR agencyName Aman Singh
Born when, where New Delhi, India, Sept. 15.
The year? "Earlier in the decade of the gas leak in Bhopal."
Anything notable about the circumstances? "At that time, parents did not find out the sex of their child. My parents wanted a boy, had a boy’s name picked out, but they had a girl and stuck with the name."
How's that working for you? "I think it empowered me. My name in Punjabi, which is my native language, means peace. I’m quite the contrarian, but they had the right thought in mind."
Where do you live? "New Jersey."
Family circumstance "I’m happily married to a car geek, also from my hometown Delhi, and we have a 14-month-old son."
When did you move to the US? "2003."
An early influence outside your immediate family "A TV journalist in india, Barkha Dutt. She was one of the first women journalists to really emerge on the broadcast scene and report on hard issues like war."
First paying job "A small website in New Delhi focused on investigative journalism. I was just out of high school, waiting to hear back from my college choices, and I knew I wanted to do journalism but wasn’t really sure what that would involve. I was their first beat reporter, covering one the many political parties in New Delhi."


"10 Words or Less" with Aman Singh

Aman and I had a great conversation, running about 27 minutes, about her and about her work as a stalwart in the fields of CSR and sustainability. She's been CSRwire's editorial director;  written for the Wall Street Journal, Greenbiz, Forbes, and others; and is now a veep at the PR firm Edelman. In a week or so, I'll also publish an edited-text version of the interview as well.


Asheen Phansey: "Life creates conditions conducive to life,” part 2*

Welcome to another installment of “10 Words or Less,” in which I ask brief questions of interesting people, and request brief answers in return. Today’s participant is listed eighth on GreenBiz’s Twitter Index, which is testament to his formidable combination of smarts and charisma. I once went to a networking group on his suggestion. When I sat down at a table with others and they asked how I’d learned of the group, I said simply, “Asheen,” to which the whole table chorused, “Of course!” Please remember: “10 words” is an ethic, not a limit, so please, no counting! Besides, if you think it’s so easy, let’s see you do it.

Asheen Phansey of Dassault SystemesName Asheen Phansey
Fahn-SAY? I’ve been saying it wrong. Yes, it means “One who farms jackfruit.” And my first name means “tireless.”
In what languages? "Phansey is Marathi. Asheen is Sanskrit."
Born when, where: "Oct. 15, 1980, 12:23 a.m., Charleston, S.C."
Anything unusual about the circumstances? “The most unusual thing, if you know me at all, was that I was born on time. I think it was the last time."
Resides: Burlington, Mass.
Family situation: "Married, with two kids that I chase around. 1 1/2 and 4."
First world event you recall being aware of The first event that I really understood and affected me was the Exxon Valdez spill. [March 24, 1989] I can’t remember if that was before or after the first Persian Gulf War. [Aug. 2, 1990]


Tanya Abraham: "Quality food that supports our local economy"

Welcome to another installment of “10 Words or Less,” in which I ask for short answers to short questions. Today’s participant just opened The Madrona Tree, a self-described "local eatery" in Arlington, Mass., that carries its commitment to local/whole even to its organic condiments. Please remember: No counting! 10 words is a goal, not a rule, and besides, let’s see you do it.

Name Tanya Abraham
Born when, where June 1, 1971, Weymouth, Mass.
Residence now North Reading, Mass.
Family situation Married, with a wife, Christie, and son, Frederick, 2
What did you want to be when you grew up "A coach and a restaurant owner."
A transformative event in your life "Working in hospice."
When did you do that? "For 10 years, until last year. I was director of business operations for Group Health Cooperative, Home Health & Hospice in Seattle."
Outside your family, someone whom you consider influential "Ruth Gregersen. She was a coworker of mine in hospice."


Patti Small: "I go from market to market to market"

Welcome to another installment of “10 Words or Less,” a title that applies both to the questions I ask and the answers I hope to receive. Today’s participant is at the edge of my usual topics, but she does her business at farmers’ markets, and she’s interesting. Please remember: No counting! It’s a goal, not a rule.

Name Patti Small
Age 57
Town Bolton, Mass. 
Business “On The Edge Knife Sharpening.”
How long have you been doing it? “Three years.”
Where is your shop? “I don’t have one.”
Huh? “I go from market to market to market.”
Why? “I live out in Bolton. Who’s going to drive out here to get their knives sharpened?”


Charlie Radoslovich: "The environment and good food"

Welcome to another round of “10 Words or Less.” Today’s contestant is the original thinker behind Rad Urban Farmers, about whom I wrote for The Boston Globe a couple of years ago. His gig is to farm on underutilized suburban yards and disperse the produce he grows to the landowners and to CSA and farmers’ market customers. His goal, after each garden is established, is to service them via only a bike and trailer. As you may recall, the idea here is to ask short questions, request short answers, and do a minimum of editing, but the “10WOL” thing is a goal, not a rule, so please, no counting.

Name Charlie Radoslovich (ra-DOS-lo-vich)
Age 40
Residence Arlington, Mass.
Passions “The environment and good food.”
A guilty pleasure “Eating vegetables before they’re fully mature.”
What did you want to be when you grew up? “A lawyer, believe it or not.”
What happened? “That was 3d grade.”


Jim Wilson: "Protect the soil. That's job 1"

Welcome to the latest round of “10 words or less,” in which I ask brief questions and ask for brief answers. This installment is part of a group of interviews in advance of the Boston Museum of Science’s “Let’s Talk About Food” festival this weekend. Today’s subject is one of New England’s foremost farmers, who’ll join chefs Frank McClelland of L’Espalier, Franco Carubia of Sel de la Terre, and others in a discussion and demonstration about farm-fresh ingredients. Remember, please: No counting. 10 words is a goal, not a rule, and it’s not that easy!

Jim Wilson of Wilson Farm, a 127-year-old family-run business.
Name Jim Wilson (above left, during a tour of his farm)
Age 56
Residence Lexington
Business Wilson Farm, which grows and sells produce — and lots of other goods — in Lexington, Mass., and Litchfield, N.H.


John Lowell: "More is not better"

Welcome to the latest round of “10 Words or Less,” in which I ask brief questions and ask my respondents for brief answers. This installment is part of a group of interviews in advance of the Boston Museum of Science’s “Let’s Talk About Food” festival this weekend. Today’s subject is an oyster farmer who will collaborate with Legal Sea Foods executive chef Richard Vellante in a cooking demonstration and discussion. Remember, please: No counting. 10 words is a goal, not a rule, and it’s not that easy!

Oyster farmer John Lowell, with his wife, Stephanie.Name
John Lowell (pictured with his wife and business partner, Stephanie)
Age 52
Residence Dennis, Mass.
Business East Dennis Oyster Farm
Motto “More is not better, better is better.”
A guilty pleasure “I like a glass of wine out on the oyster farm with my wife, and there’s no alcohol allowed out there.”
What did you want to be when you grew up? “I still don’t know the answer.”
The best job you ever had “This is it.”
Something you learned from oysters “People love oysters, and people like oyster farmers.”
Your favorite farm implement “I like the hook. They’re stainless steel, about 3 feet long. They’re used to move the gear around.”


Bob Hedlund: “It’s obviously not going to solve itself..."

As a new restaurant owner and assistant minority leader of the Massachusetts Senate, BOB HEDLUND, 49, of Weymouth is well situated to comment on politics and food. After I read his comments in the Boston Globe recently — especially that “the marketplace should determine what’s on restaurant menus, not the First Lady of the United States” — I asked if we could talk. Regular readers will recognize the format: questions and answers of 10 words or less. Please, no counting; it’s a goal, not a rule, and besides, let’s see you do it.

State Sen. Bob HedlundThe name of your restaurant: “Four Square.”

Where is it? “Weymouth Landing, Braintree.”

What kind of a place is it? “Beer and wine, with a very diverse menu.”

What’s your favorite dish, personally? “Beer.”

Have you ever had a weight problem? “No.”

Please rank obesity as a national problem, on a scale of 1-10: “Between a 7 and an 8.”

Do we need a solution for it? “It’s obviously not going to solve itself, but the answer does not lie solely with government.”


Angelo Firenze: “Real, wholesome ingredients"

Angelo FirenzeANGELO FIRENZE, 38, of Belmont is a food entrepreneur who sells gelato worthy of his still-vital Italian heritage. He delivers it by the scoop at Angelato, his Belmont restaurant, and by the tub, wholesale, to scores of eateries in Eastern Mass. In Belmont, he also sells a growing menu of deli and delicacies, and he says more innovation is on the way.

Yesterday, I put some questions to him in my usual format: questions, and answers, of 10 words or less. (Please, no counting; it’s a goal, not a rule, and not as easy as it might appear.)

What did you want to be when you grew up? “A captain of industry.”


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