Another excerpt of findings by the Rudd Center for Food Policy and Obesity at Yale, from its recent f.a.c.t.s. report on kids and eating.

Increasingly, fast food restaurants have expanded into newer forms of marketing that are relatively inexpensive and more difficult to quantify. We identified 55 different websites sponsored by the twelve restaurants in our analysis, including main restaurant sites, child-targeted sites, and special interest sites (e.g., charity and scholarship, entertainment, racial or ethnic sites). Several websites had as many as 200,000 unique child and teen visitors every month.

We can, of course, expect them to do this. We should expect them avail themselves of all legal avenues to sell their products, and to stretch the moral boundaries as far as they can.

The question is what, if anything, those of us concerned about these practices should or can do.