Here's the thing about Bloomberg's idea to ban sales of large sodas: He's actually acting!

Yes, the ban has holes in it, such as not covering every conceivable high-sugar beverage. And no, if it works to perfection, it will barely dent the obesity problem in only one part of the world. But any sort of success would endorse trying the same or similar measures elsewhere.

Bloomberg sees the same problem we all do, and he's *doing* something, which already has moved more focus to the problem, and to solutions.

Over the years, people have occasionally opined that the kit of actions that has allowed me to lose 155 pounds and keep it off 20 years is "a lot." 'Course, "a lot" is a relative term, but not a useful one necessarily. "A little" or "a lot" both miss the point of a desired outcome; "enough" is the only thing that matters:

If you want an outcome, are you doing enough to get it?

And how do you know if it's enough? Within a wholesome range, you can judge by results.

If you're getting the results you want, you're doing enough.

As an editor of 30 years and a paid wordsmith for even longer, I am sensitized to the use of language, and I continue to be tickled by the way Big Food twists the words of others to make their arguments seem absurd.

A case in point is how the soda industry is reacting to New York City's ban on super-large sodas. They proclaim the unfairness of putting all of obesity's blame on soda alone, for example, when no is doing that.

As you know, I talk about obesity and I talk about food addiction, always trying to make clear that the two aren’t analogous.

You can be obese without being a food addict, and you can be a food addict without being obese. It’s true that there is significant overlap between the populations, and it’s also true that engaging in behavior that leads to obesity can also lead to food addiction, especially if one has the genetic predisposition.

I wrote about food in the Concord schools (and Concord Carlisle High School) for the Boston Globe in a story published this morning. Led by Alden Cadwell, a top adviser to Jamie Oliver's Food Revolution when the show made its splash in Huntington, W.Va., the district has a goal of making all food from scratch within five years, and sourcing at least 30 percent of its ingredients from local farms within that same window.

Next up in my recent cavalcade of wholly credible voices who endorse the notion of food addiction thoroughly is Nora Volkow, director of the National Institute on Drug Abuse.

A two-page brief from the Robert Wood Johnson Foundation is an excellent resource for learning about how to keep the costs of obesity under control.

Not only does it have some of the key numbers (i.e., $147 billion a year in "extra" healthcare costs arise because of obesity), but it argues for a few policy changes that could begin to cut into the bulge.

In addition to the video I posted yesterday in which pediatrician Nadine Burke speaks my language, namely “food addiction,” I have been heartened to see the concept of food addiction spread inexorably into the mainstream.

I generally like and am informed by The Salt, a blog on food topics by NPR. But April Fulton’s something-or-other on pink slime is a piece of ill-expressed junk.

It's a little weird following Indiana TV reporter Jenny Anchondo on Twitter, because she tweets things like "Right two lanes of I-65 SB closed near Keystone Ave. due to crash http://pic.twitter.com/XncxoXMA," and "When @Fox59sjones is happy, everybody is happy. He got a 2 for 1 from the vending machine today. #Score."